Editorial Enunciation

A semiotic concept describing how the visual layout and organisation of an interface communicates meaning beyond the content it contains. Editorial enunciation encompasses the spatial arrangement, sizing, positioning, and visual hierarchy of interface elements — all of which express the designer's communication strategy. For example, making artwork images large and central on a homepage signals that they are the primary content, while placing a login link small in the corner signals it is secondary. In accessible design, editorial enunciation poses a challenge because visual hierarchy is often lost when content is linearised for screen readers or other assistive technologies. A semiotic approach to accessibility seeks to translate editorial enunciation into non-visual equivalents, such as adjusting reading order to reflect visual priority rather than defaulting to left-to-right, top-to-bottom sequence.